I recently read Mashup! How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier. This is what I thought of it …
This is a book for some people. People who are living on their wits. People with plural talents who can turn their hand to many things. Inquisitive people with a tendency to plough their own furrow. Mashers.
The authors argue every business needs a masher. Someone able to cut through the nonsense and figure out what’s required next. Someone exploring and discovering the next big opportunity. But it’s not easy being a masher; a blend of warrior and nomad say the authors (drawing on work of Terence Watts). It can be a lonely existence, and having know-how doesn’t automatically mean you can sell it.
This enjoyable book describes the virtues of a masher and contains excellent advice on how mashers should package up what they do to make it gettable. Having read this book I now know I’m a masher, so it’s no surprise I got a lot from it. “Those who adopt an agile mindset, who can do more than one thing and be adaptable and enterprising, stand the best chance of success.” say the authors. I couldn’t agree more. Are you a masher? If you are, suspect you may be, or work with mashers, read this book.